Data
The value of data
Articulating your story when selling your business has always been important. But in today’s fast-paced business environment, evidencing it through data is vital.
High-quality data is the foundation of any compelling sales narrative. We delve into some of the critical aspects of data, which both enhance the value someone is prepared to pay for your business and drive a smoother transaction process.
Data is increasingly important in transactions. It isn’t just information. It’s an asset that provides confidence in your business and significantly improves the value you can achieve.
SARAH BELSHAM
Data, Analytics and Insights Partner
Invest in your data quality
To tell your data-driven story, you need high-quality data. Often the information you use to run your business is different to what a buyer or investor will use to assess value. Testing your outputs in advance of any transaction gives you confidence in the quality of your data as well as reassurance that you are capturing the information that will demonstrate your KPIs and support your sales message.
If the trends are not what you expected or there are gaps in the information you want to produce, you have time to refine your data set or address performance, away from the spotlight of a buyer or investor and the pressure of a process.
Enhance deal value with evidence
Data provides crucial insight into your KPIs and how you compare within your industry. Evidencing your strengths and how you outperform relative to your competitors is vital to achieving a higher price. Data preparation provides deeper insights by enabling you to drill down and investigate the drivers behind your KPIs, ensuring you have a comprehensive understanding of your business and what drives performance.
This proactive approach allows you to benefit from the operational insights your data provides and enhance value in the run up to a sale.
Investing in data preparation ensures you have high quality information and can evidence why your business is worth more.
Elevate your presentation with interactive dashboards
Interactive dashboards present information in an exciting and digestible way. They allow you to identify and evidence the key trends in your business – enabling sales messages to be highlighted. Crucially, they also allow data to be ‘sliced’ in different ways, driving the insights which are most meaningful to your buyer or investor, ultimately providing confidence in your business’s performance.
Using interactive dashboards as part of your sale preparation sends a powerful message to buyers and investors. By showcasing your ability to leverage your data and evidence your success, you demonstrate that you are a premium asset which commands a premium price.
Interactive dashboards provide meaningful insights and transparency, enhancing buyer confidence.
Unlock timetable efficiency
Investing in the quality of your data and reporting tools means you can confidently and efficiently answer a buyer’s or investor’s questions. This leads to a smoother and less stressful process, minimising distraction to the business and any negative impact on trading.
Maintaining momentum when you are talking to buyers and investors is important. A faster process reduces the chance of external shock factors that are out of your control impacting your deal, ultimately increasing deliverability.
How we can help
Data is an increasingly important factor in securing the best price and terms from a sale. Both buyers and investors take confidence from the evidence that data provides. Without it, articulating what makes a business special and the upside from the growth story, is much harder.
Our experienced data analytics team works closely with businesses to prime their data for a capital event. We ensure information is reliable, robust and detailed before presenting the data in a way which drives insights and reinforces the key sales messages.